Category Marketing Manager - Companion Animal & Equine

Description

Are you an experienced marketer looking for your next challenge? This strategically important role with the world’s largest animal health company could be just the opportunity you’ve been looking for!

Reporting to the Head of Marketing – Companion Animal & Equine, this is a role that is responsible for managing a blockbuster portfolio synonymous with innovation and trust.

We are looking for a dynamic marketer who can take this portfolio to the next level by building on what’s currently working while challenging and pivoting in areas of opportunity.

What you’ll bring to the role:

• A love for animals, animal wellbeing and appreciation for the importance of the human-animal bond
• A customer-centric mindset, continually striving to create value for Zoetis customers
• Strategic thinking, strong collaboration and an ability to engage diverse stakeholders across a matrix organisation
• Experience with complex stock management and forecasting requirements
• Experience in brand lifecycle management from pre-launch to growth and management of mature brands; as a category leader/brand builder, and in competitive environments
• Ways of working that encourage diversity of thought and a culture of inclusion
• Curiosity, seeking innovative ways to deliver results
• A vitality and energy that fits with the Zoetis Companion Animal Purpose:

‘To pioneer in animal health so that pets can live their best lives’

Core responsibilities:

• Analysing data from multiple sources to create compelling insights that inform the category strategy

• Development of compelling annual and long-term strategic plans for one of Zoetis’ blockbuster portfolios
• Execute high impact initiatives in partnership with sales, digital marketing, and medical counterparts
• Management of the annual Category Marketing budget
• Accurate stock management and forecasting for a complex and dynamic portfolio

Key to your success will be your ability to:

• Think strategically
• Communicate with clarity
• Work cross-functionally with diverse stakeholders
• Engage and motivate the sales team
• Create strong partnerships with agency partners
• Manage accurate forecasting and inventory management
• Take concepts from ideation to execution

Education and Experience

• A tertiary qualification in marketing or a related discipline is required
• Minimum 5 years’ experience in a Marketing role
• Experience in animal health, regulated healthcare sectors, or FMCG industries will be highly regarded
• You must have the right to work permanently in Australia to be considered for this role

NO AGENCIES

About Zoetis

At Zoetis, our purpose is to nurture the world and humankind by advancing care for animals. As a Fortune 500 company and the world leader in animal health, we discover, develop, manufacture and commercialize vaccines, medicines, diagnostics and other technologies for companion animals and livestock. We know our people drive our success. Our award-winning culture, built around our Core Beliefs, focuses on our colleagues’ careers, connection and support. We offer competitive healthcare and retirement savings benefits, along with an array of benefits, policies and programs to support employee well-being in every sense, from health and financial wellness to family and lifestyle resources.

Diversity, Equity & Inclusion

Connected to our purpose and Core Beliefs, at Zoetis, we lead with inclusion. Our Diversity, Equity & Inclusion (DE&I) focus helps create an environment where each colleague can thrive. Our commitment to DE&I begins with our leadership team of diverse backgrounds, experiences and ethnicities, and it is demonstrated in our support of our colleagues and the animal health industry. We have nine colleague resources groups whose members spread awareness, foster inclusivity and make a positive impact on our business and communities.

Our commitment to advancing Diversity, Equity and Inclusion has earned us recognitions as a 2024 Catalyst Award recipient and a Top 50 Company for Workplace Fairness by Fair360 (formerly DiversityInc). Zoetis has also been named a Best Place to Work for LGBTQ+ Equality, a Best Company for Working Parents, a Top Company for Executive Women, among many others. Learn more here.

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