Trade Marketer – Companion Animal
Location: Lima
Salary: $0.00 - $0.00 per annum
Job Type: Permanent
Date Posted: Thu Oct 23 12:03:12 2025
Description
The Trade Marketer – Companion Animal is responsible for developing and executing trade marketing strategies that strengthen Zoetis’ presence across veterinary clinics, pet retailers, and distributor partners in Peru. As the country’s dedicated trade marketer for the Companion Animal business, this role serves as a critical link between marketing, sales, and customers — ensuring excellence in execution, visibility, and commercial effectiveness in the field.
Trade Marketing & Channel Execution
- Develop and execute the annual trade marketing plan for the Companion Animal portfolio, aligned with brand strategies and sales objectives.
- Design and implement customer and channel activation programs, ensuring impactful presence across clinics, retail, and distribution channels.
- Plan and manage point-of-sale (POS) materials, promotional campaigns, and visibility initiatives to drive demand generation.
- Partner with distributors to ensure consistent execution and compliance with trade marketing programs nationwide to drive product adoption and growth.
Commercial & Cross-Functional Collaboration
- Work closely with the Sales Team, and Distributors to align on targets, priorities and promotional plans to drive growth.
- Support new product launches, campaigns, and key brand initiatives with tailored trade plans.
- Coordinate with Demand Planning and Finance to monitor trade investments, manage budgets, and ensure ROI discipline.
- Provide regular performance reviews and field feedback to inform commercial decisions and planning cycles.
Insights & Continuous Improvement
- Track and analyze promotion effectiveness, sell-out trends, and customer engagement data.
- Identify growth opportunities through trade insights, competitor monitoring, and market visits.
- Recommend adjustments to programs and materials to optimize visibility and conversion across key accounts.
About Zoetis
At Zoetis, our purpose is to nurture the world and humankind by advancing care for animals. As a Fortune 500 company and the world leader in animal health, we discover, develop, manufacture and commercialize vaccines, medicines, diagnostics and other technologies for companion animals and livestock. We know our people drive our success. Our award-winning culture, built around our Core Beliefs, focuses on our colleagues’ careers, connection and support. We offer competitive healthcare and retirement savings benefits, along with an array of benefits, policies and programs to support employee well-being in every sense, from health and financial wellness to family and lifestyle resources.